Design

Magazine Layout

Suitcase magazine was a digital magazine and group project focusing on the “return to travel” after the pandemic. It highlighted places to visit for those interested in state and international travel. I served as the Content Editor and co-created the cover, created the Table of Contents, two articles on statewide travel and the Madonna Inn, an animated advertisement for Holiday Inn, and another ad for Uber.

Advertising

This advertisement for Old Forester’s Whiskey was designed to emulate the style of many ads in magazines like GQ that highlight a certain aesthetic for men. The original shoot was with my friend and local photographer Bob Herron and inspired by his love of 1920s fashion.

Postcard

The client was PFLAG. My goal was to develop three different concepts for this postcard to promote their online program, PFLAG Connects. The concept was based on communication barriers that come up between LGBTQ+ youth and their families – how to explain more current terminology to family members from different generations – as well as “startling statistics” to jolt viewers into paying attention to the issue.

Social Media Graphics

The client was Lola Rain, a marketing consultant who handles promotion for this senior care marketing summit and wanted a new look for the graphics. After learning this conference is the only one of its kind in California, I came up with a concept around technology, networking, and finding like-minded individuals in a “galaxy” of other conferences. I created a series promoting the speakers as well as “thank you” to each sponsor.

Brand Manual

Class project where I created a brand manual for the Sacramento Food Bank. Click to view!